Independent Subscription Analytics Practice

Practice History & Origin

In 2021, our founders observed a persistent structural gap across the mobile app industry: founders and product managers relied on aggregated dashboard charts that blended gross revenue, ignored international tax withholdings, and concealed sharp month-13 renewal drop-offs.

Meanwhile, traditional accounting firms lacked deep familiarity with App Store Connect financial reports, Google Play earnings settlement exports, and in-app purchase grace periods. Neuron Spire Core Co., Ltd. was formed in Bangkok, Thailand, to bridge this divide with human-directed, senior-led financial analytics.

Analytical Philosophy

We treat subscription revenue as an empirical accounting ledger rather than a collection of optimistic conversion graphs. Every deliverable we produce is grounded in three principles:

• Net Bankable Cash Over Vanity Gross: App Store and Google Play take varying commissions and international tax withholdings. We audit what actually deposits into your bank.
• Cohort Decoupling: Weekly, monthly, quarterly, and annual subscribers behave as distinct customer segments with wildly divergent renewal decay curves. We never blend them into a single misleading LTV figure.
• Root-Cause Churn Categorization: We isolate technical billing failures from conscious customer cancellations to guide targeted engineering and retention remedies.